I run an online membership for entrepreneurs who want to get really good at using social media apps like Instagram to grow their business and get more clients. It's called The Ashley Avis Academy (find out more about it here) and inside of the membership, I have a two part signature training. The first part is Marketing 101 and the second part is Sales Mastery. Someone recently asked me, "Ash, isn't marketing and selling the same thing?" Good Question! That conversation lead

I've worked with clients who I’ve helped generate a lot of leads to their business, leads meaning potential clients, interested in their business or services. And I recognized quickly that some of my clients had no idea what to do with these leads as soon as they came in. What do you do once someone inquires about your business? Do you: Send them an email/text/DM with your prices? Send over a pretty pdf with your deliverables, package details and the cost? Send the link to yo