Freebies, Lead Magnets and Opt-ins are all there to do the same thing: Deliver value to your ideal customers or clients, start building the relationship AND build your email list! In today's episode of the podcast, I explain: -What they are. -How they work. -Why you want to have one for your business -What the best lead magnets have! and -Tips to set up your own easily and effectively. Warning: I say the words Lead Magnet in this episode a ton! Maybe you could make it a dri
